Tune your flowchart
The flowchart is a guide, not a script. Blindly memorizing it can make outreach feel stiff, but ignoring the structure can make the conversation drift. Use these questions as a starting point, then adjust the wording so it sounds natural while still keeping each step focused on accountability, the victims’ perspective, and a clear call to action.
Non-vegan flowchart
Open the conversation and define exploitation so you share a common language.
Default: How do you feel about humans exploiting other animals?
Get explicit agreement that other animals deserve respect.
Default: Do you agree that humans should respect other animals?
Help them see they cannot truly respect someone they use as a resource.
Default: Can you truly respect other animals if you use them for your purposes?
Give the definition of veganism — a justice position, not a diet.
Default: Do you know what the definition of veganism is?
Reframe veganism as what they gain: integrity and alignment with justice.
Default: Do you know the biggest advantage of living vegan?
Move them from intellectual agreement to felt urgency.
Default: If you were in your victim's position, how fast would you need this injustice to end?
Surface every objection and test if it's the real blocker.
Default: Do you feel there is anything preventing you from living vegan now?
Put the decision squarely in their hands.
Default: From now on, how many more animals should be exploited because of you — zero or more?
Ask for the commitment — out loud.
Default: So, vegan from now on?
Move them from vegan to active defender of other animals.
Default: Do you agree that we should actively defend other animals?
Vegan flowchart
Open the vegan-directed conversation about activism.
Default: You're vegan — open to a few quick questions for vegans?
Make sure they hold the correct definition of veganism.
Default: How would you define veganism?
Get them to see veganism isn't only consumer choices — it's rejecting human supremacism.
Default: Do you agree veganism is not only about your consumer choices?
Challenge the idea that other people's non-veganism is their personal business.
Default: Do you think it's okay for other people not to live vegan?
Land the duty to actively defend.
Default: Do you agree the victims deserve to be actively defended?
Invite them to join AV outreach today.
Default: Can you join us for outreach?